Megan’s business objective was clear, she wanted to grow Interiora’s audience, increase awareness and target local areas to increase sales.
I spent time engaging with the local community to build awareness & trust. I also created an organic traffic strategy to drive people to the Interiora Instagram and Facebook pages. Following key content pillars, my posts were engaging, inspirational, educational and entertaining, and consistent!
And guess what this did? It drove people to the website and to the showroom in Newlyn.
This strategy alone reached: 89.9% followers of which 34.2% were in the local area.
External link taps also increased by 7.6% and footfall was noticeably higher than previous months.
A well thought out strategy helps you target the right audience, create engaging content, and measure your success, which is exactly how I achieved these results for Interiora.
Remember it takes time and if you make mistakes, learn from them and move forward.
If you would like to know more about my services, drop me an email here.
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